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Jay Walking Through Life--
How Much Do You Know?  How Much Should You Know?


BizWatch Readers Weigh In On Where to Get Information

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Jaywalking Through Life?
How Smart Do You Want to Be?  How Much Do You Want to Know?  What is it Cool to Know?  How Much Do Real People Know?  Do You Hate "Know-It-All Nerds?"  What Information Sources Do You Really Believe?

By Jack Speer

You probably have seen Jay Leno's feature, "Jaywalking," where he interviews people on the street asking them questions like, "Who was the first president of the United States?" and getting answers like, "I don't know.  Was it Benjamin Franklin?"

How much is cool to know and where do you get your information? 

If someone started the rumor at your job that you are an intellectual you could be ruined. Today there is the unending barrage of information--and there's also the information backlash--that's people who are often as proud of what they don't know as what they know.  People are often as proud of what they don't know as what they know.   There is an infinite amount of information available and you can choose to know or not to know.

And where do you get your information?  In the long-ago 1980's we made a bee-line for the front yard to pick up the paper to read the headlines and the funnies.  Newspapers had a monopoly on fast-breaking detailed information, much more so than television.  It's incredible that 20 years later many national newspapers are in trouble. 

Is paper dead?  Some people believe it's as out of date as scrolls were two thousand years ago.  Many futurists believe that the ease, efficiency, availability and cost of online sources will make paper obsolete.  Others are very much of the opinion that paper is here to stay and will assume a comfortable and profitable relationship with online materials.

The following are from a survey that BizWatchOnline.com did of its readers in September, summarizing where you get your information--from paper or online--and how you use information.  One reader made a very valuable comment that the survey does not reflect age.  BizWatch Readers range from mid sixties to mid-thirties with the median age being in their 50s.  This because these are the ages of our senior executives and managers.

To view the complete survey, please click here.

Question number 9 is open-ended and was extensively answered.   We have included a few sample responses below.  To see all of the responses and the survey, please click here.


9. Do you believe that paper is on its way to a slow death and that it will continue to diminish in importance throughout your lifetime? Will there be a resurgence of the printed word?
 


Depends on the printed word source. I still prefer to read books in hardcopy rather than Kindle or other online source. And, if I find a particularly good article online, I tend to print it and share it in hardcopy with my clients and students.

No, paper will not die; it is a low tech necessity & nitch. Print has utility, but will not see a resurgence.

There will be a resurgence. Eventually "no good deed goes unpunished" and when folks start charging for internet, the printed word will make a comeback.

I do not want to see printed word disappear but I feel it will diminish.

I think there will always be some form of printed word. Many of us still like the feel of holding a book or flipping thru newspaper/magazines!

I believe the use of paper to disseminate information and news is declining, but it will be a very long time if ever before it goes away. I don't see a resurgence of the printed word.

Research and communication is easier and certainly faster, through online venues. As for entertainment, Books will not lose their place in life, as those that are voracious readers will not settle in at the end of the day with a laptop in bed or their favorite reading chair. In addition, Baby Boomer's eyesight is fatigued after facing computer glare most of the work day. There is nothing more relaxing than a good book and a good glass of wine at the end of the day. There is not a laptop that can make that claim. As for audio books, they are enjoyable as you travel, but once again, it is the ability to enjoy the richness of a tale through the written word.

Faster is better. Until telepathy replaces the internet, we will become more dependent on cyberspace and less on the written words. Technology and ecology will drive it that way too. The internet is not only faster, it utilizes fewer of our natural resources

You forgot one very important questions in your survey. As a matter of fact, I question what what you could learn from this survey not having asked this question: what is my age?

I would have argued that computer screens would never replace the readability of ink on paper, until I looked at Amazon's Kindle reader. Now, I believe that, just as IPods/MP3 players have supplanted CD's and vinyl, portable screens may replace a majority of paper

I feel that newspapers will be a thing of the past, all the information will be gleaned from the internet.  Once the current older generations passes on, the baby boomers will continue go to the internet for updates....and then to our younger people who barely read much less spell will not remember what the printed news was.....the times they are changing.

A fast death. I have even considered tossing my home library accumulated over a lifetime. About the only time I buy a newspaper is for reading on an airplane or perhaps free USA Today from the hotel. In addition to the convenience of internet the cost is right.

as a book collector and book lover -- and newpaper fanatic -- and at my age! -- I do not believe it will diminish in importance for ME, but my grown kids rarely read the paper.

 

 .

by Jack Speer

An Interview with Arnold Garcia, Jr.

Readership of traditional newspapers has declined, but it is not at all clear what will be the final state of print media.  "This is something we can't know right now," according to Arnold Garcia, editorial page editor of the Austin American Statesman. 

"What we offer," according to Mr. Garcia, "is fact checked news.  It is news you know has been recorded and verified.  Newspapers uphold that standard.

It's been a long journey for Arnold Garcia, Jr., Editorial Page Editor of the
Austin American Statesman.  He began his reporting career in San Angelo Texas with the sounds of reporters pounding out stories on long-forgotten typewriters, overseeing print jobs on long forgotten printing technology.

After serving in the army, Garcia came to the Austin American Statesman as a courthouse reporter in 1974. 

Garcia, 61, oversees the process of the Statesman's weighty opinion page, boosting or sinking the prospects of people and projects.  

Yet he an affable man with a quick smile and wit, not the intimidating type of personality you'd expect at the helm of this serious process.  "I want to emphasize," he said, "that we're not ways right."

How do you choose the content of what you print?  Garcia is quick to point out that people should hear what they need to hear, not necessarily what they want.  "You can gain a following by printing something outlandish, but you want to print content that makes a difference in people's lives," Garcia points out.

When did you realize that technology was radically changing journalism?  "There was no one point of realization," Garcia says.  "It's been a classic case of the frog in the pot not realizing that the temperature of the water has been rising gradually, and now it's really hot."

There is a long-term need for the traditional role of newspapers with their focus on accurate news.  Online sources often combine the stream of consciousness of the writer whose only factual basis is the work of traditional reporters.

The most troubling aspect of news papers today is that they have largely lost their revenue stream from advertising to free online sources.

Newspapers traditionally have been able to write without close regard to what we would think would be the primary customer--the reader.

Newspapers are tentatively migrating to online content, but there is no attempt to seriously engage the reader, which online sources must do.

None of us know how to make money from the Internet, but newspapers know the least and are in the most danger, ironically because of what they don't know. 

 

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